Purpose of the job

The Multimedia Editor enhances the public profile of Greenpeace and its campaigns in cooperation with National Regional Offices and global campaign projects in the US region.

As a core function of operating a 24/7 news desk to amplify the reach and impact of Greenpeace’s content, the Editor selectively distributes multimedia across international channels, actively monitors and engages traditional and social media, responds to external inquiries, commissions translations for visuals, and maintains a global news calendar and database of external suppliers.

By providing strategic and technical expertise, the position also facilitates internal communication on the continued development and implementation of best practice standards for multimedia production and distribution as set in the Global Communications Principles document.

On occasion, the role may also support photo and video production for ship visits and large-scale rapid response in the region.

Main responsibilities

 1. News coordination and strategic input

Work closely with Managing Editor, National Regional Offices and global campaign projects on a daily basis to leverage a mix of traditional and social media platforms to distribute relevant content regionally, both proactive and reactive. Suggest content, provide insight on which story angles will be most effective for the region and advise campaign projects on forthcoming opportunities. Curate and aggregate content and commission translations where appropriate.

 2. Commissioning

Commission translation of audio-visual assets for distribution in other language markets; exercise editorial judgment. Exceptionally when requested by Managing Editor, oversee commission, editorial and archival of multimedia productions within budget, consistent with Greenpeace’s brand guidelines and respecting of international copyright laws.

 3. Licensing and copyright management

Evaluate requests for multimedia, negotiate rates and licensing agreements as appropriate; provide invoicing and payment information in conjunction with Library services.

4. Relationship building and networking.

Uphold relationships with key media influencers, including photo editors and broadcast producers, as well as internal stakeholders in National Regional Offices and Greenpeace International. Attend meetings and conferences where networking opportunities exist and maximize these for the benefit of the organization.

 5. Monitoring and tracking

Set up real-time monitoring across relevant communications streams (traditional and social media) in the region to identify opportunities for reactive media relations and campaigning, as well as Greenpeace’s impact on relevant public conversations.

 6. Responsive communication and rapid response

Respond to external events or incidents that offer opportunities for the organisation and/or reputational threats to the organization, as directed by the Managing Editor. Provide assistance to National Regional Offices with ship visits and Global Days of Action as requested.

 7. Production capacity

When in-house expertise is required, plan, shoot, caption, edit and distribute news photo and video for traditional and social media, ensuring the availability of high quality images to a wide range of Greenpeace International communications channels.

 8. Knowledge of production and technology

Keep abreast of developments in video and photo production particularly in regard to cameras, editing software, transmission technologies and emerging social media platforms in order to maintain Greenpeace’ cutting-edge reputation.

 9. Protocols and standards

Contributes to the development of policies and positions that support high quality communications output as set in the Global Communications Principles document; facilitate work groups and convene project teams as needed for NRO input in the region.

10. Visual writing and editing

Prepare and/or edit captions, slide shows, macros and other visual content for distribution across Greenpeace International channels.

Skills and qualifications

• Significant (5 years+) professional experience in a newsroom environment with responsibility in photo and/or video journalism
• A track record of achieving success in traditional and social media-driven campaigns or initiatives
• In-depth knowledge of international news media operations and distribution
• Deep familiarity with Internet culture along with active participation in at least three different social media platforms
• Demonstrated skills in generating online sign-ups and digital marketing
• Understanding of media monitoring and social media analytics tools and monitoring platforms
• An understanding of the different cultures, languages and customs of people in the region
• Ability to multitask and engage online communities across multiple networks at the same time
• Sound technical and productions skills including camera operation, non-linear editing and script-writing
• Understanding of photo and video archiving systems, including cataloging and key wording
• Knowledge of copyright and licensing
• Experience summarizing quantitative and/or qualitative data in narrative form (data visualizing experience a plus)
• Demonstrated ability to synthesize complex subjects for teaching, training or documentation purposes
• Experience in working across borders with multi-cultural teams
• Strong influencing skills – the ability to lead diverse teams to achieve agreed goals and to drive change without direct authority
• Strong analytical skills and a good understanding of organizational development and business planning
• Excellent negotiation, facilitation, communication and presentation skills
• Experience in working effectively to tight deadlines with multiple projects
• Exceptional written and spoken English, with a second language preferred
• Willingness to travel frequently
• Flexibility around working hours

Competencies

• ACHIEVEMENT: A high level of personal ambition and a drive to deliver agreed goals. --­ Sets goals for self and others, takes sustained action in the face of obstacles. Proactively seeks out relevant tasks when the current task is completed.

• EMPOWERING & INSPIRING OTHERS:  An understanding of how to inspire action in others. -- Empowers people and strives to bring out the best in them. Enables employees to translate vision into action and creates an environment in which people feel valued, motivated and challenged.

• COLLABORATIVE APPROACH: Helps others to achieve their best and contributes to joint objectives. Develops cooperation and teamwork while participating in a group of people, working toward solutions that generally benefit all involved parties

• IDENTIFICATION WITH GREENPEACE GOALS AND SUPPORTIVE OF GREENPEACE VALUES: Deep understanding of and commitment to Greenpeace’s Core values, and a passion for delivering Greenpeace’s mission

• INTERPERSONAL RELATIONSHIP: Ability to build and maintain strong interpersonal relationships -­- develops and maintains effective relationships with others in order to encourage and support effective communication and teamwork. Builds and maintains ongoing, collaborative, working relationships to achieve organisational goals.

• ABILITY TO ENCOURAGE AND SUPPORT RISK TAKING: Appreciation of risk-­taking in the context of an action-­oriented organization.

• APPRECIATION OF THE IMPACT & IMPORTANCE OF PEOPLE POWERED CAMPAIGNING

• BEING A ROLE MODEL FOR ACCOUNTABILITY AND STRAIGHTFORWARDNESS: High sense of personal accountability and the ability to hold others accountable

• COMMITMENT TO LEARNING: Gaining insight into one’s own strength and weakness, initiates actions to increase or improve one’s knowledge, skills and competencies to work more effective.

BENEFITS:
Greenpeace USA values a healthy work-life balance and has flexible, family-friendly employment policies. Our competitive benefits package for full-time employees includes medical, dental, and vision coverage with low contributions from staff. We have options for pre-tax flexible spending accounts for medical and dependent care costs. Greenpeace employees enjoy generous 401K matching and time off for vacation, sick, personal, and parental leave. After five years, staff are eligible for a paid sabbatical. To encourage public transportation use and biking, we offer subsidies for staff who choose to bike or ride mass transit to work. Greenpeace is committed to the growth and development of staff and fostering a creative workplace culture. For more information, check out our benefits plan.

Commitment to Diversity:

Greenpeace welcomes and values diversity of people, cultural experiences and perspectives. Through our campaigning, we create solutions that promote environmental sustainability rooted in social justice. Our mission is to create a diverse and inclusive work environment that is a reflection of the global campaigns and missions that we champion.


To Apply:
Please send cover letter and resume to resumes@wdc.greenpeace.org. Please include the following in your cover letter: a specific explanation of your interest in the available position and how you found out about this career opportunity. Applications will be accepted until February 12, 2015. Please use the email subject line: MULTIMEDIA EDITOR - YOUR NAME. No phone calls please.