IMPORTANT: This Advertiser has requested that applicants MUST be National Residents / Valid Work Permit-holders. Other applicants need not apply.
The Marketing Analyst will analyze marketing programs and identify causal relationships between marketing activities/channels and financial outcomes. They will handle ROI analysis that optimizes marketing spend and company profitability. The Marketing Analyst will also analyze transactional data using various mathematical/statistical methods to identify relationships and trends between customer demographics and performance of company products. They should have experience in financial analysis/accounting and/or technical audits and have strong experience in a database environment.
ESSENTIAL FUNCTIONS
- Analyze marketing programs and identify causal relationships between marketing activities/channels and financial outcomes; ROI analysis that optimizes marketing spend and company profitability.
- Analyze transactional data using various mathematical / statistical methods to identify relationships and trends between customer demographics and performance of company products.
- Design queries for various databases / data sources using Business Intelligence software. Extract, synthesize, and evaluate large data sets. Develop analyses, reports, conclusions, and actionable insights.
- Work on multiple business intelligence initiatives, consisting of both standard reporting and ad-hoc analysis.
KNOWLEDGE, SKILLS & ABILITIES
- Business and Problem Solving Skills: Strong problem solving and analytical skills with a keen eye towards execution that drives tangible results. Demonstrated capability to synthesize data, understand business dynamics and think globally / strategically. Able to maintain a consistently high level of objectivity. Fast learner with ‘can-do’ attitude.
- Leadership:Demonstrated self-starter with interchangeable ability to work independently and with teams. Comfortable delivering solutions with limited direction and supervision, while working in a complex and rapidly evolving business environment.
- Communication: Strong verbal and written communication skills including the ability to translate complex ideas into simple and straightforward language. Strong interpersonal skills: can lead cross-functional teams at all levels of the company. Conflict management skills: approaches conflicts as opportunities; understands others quickly; can find common ground without comprising total position. Proficient at assembling presentation documents and presenting internally as needed.
- Project Management: Strong project management and time management skills. Comfortable and effective at juggling multiple projects and priorities simultaneously in a fast paced work environment.
EDUCATION & EXPERIENCE
- Experience. 2+ years of experience in financial analysis/accounting and/or technical audits. Bachelor's degree in Accounting, Finance, Information Sciences, or a related field required. Proficient in Microsoft Outlook, Word, Excel, PowerPoint, and Access. Foundational understanding/experience of accounting preferred. Strong experience working in a database environment (SQL preferred) and familiarity with business intelligence tools.
|
