Purpose of the job

The Content Editor enhances the public profile of Greenpeace and its campaigns in cooperation with National Regional Offices and global campaign projects in the US region.

By working closely with an international network of communications hubs, the Editor helps maintain a 24/7 news desk to respond to inquiries and distribute content across all of Greenpeace International’s channels.

The Editor amplifies the reach and impact of Greenpeace content by selectively distributing national stories to international audiences, responding to breaking news of regional significance, actively monitoring and engaging traditional and social media, and managing a global news calendar with the Managing Editor.

The role also supports ship visits, internal communications and large-scale rapid response in the region.

Main responsibilities

 1.  News coordination and strategic input

Work closely with Managing Editor, National Regional Offices and global campaign projects on a daily basis to leverage a mix of traditional and social media platforms to distribute relevant content regionally, both proactive and reactive. Suggest content, provide insight on which story angles will be most effective for the region and advise campaign projects on forthcoming opportunities. Curate and aggregate content and commission translations where appropriate.

2.  Knowledge of media and technology

Stay abreast of new and developing communication technologies in order to ensure that Greenpeace is poised to capitalize on new platforms as they emerge. Maintain a strong understanding and up-to-date knowledge of the media landscape in the region.

3.  Relationship building and networking

Uphold relationships with key media influencers, including news media and bloggers, as well as internal stakeholders in National Regional Offices and Greenpeace International. Attend meetings and conferences where networking opportunities exist and maximize these for the benefit of the organization.

4.  Monitoring and tracking

Set up real-time monitoring across relevant communications streams (traditional and social media) in the region to identify opportunities for reactive media relations and campaigning, as well as Greenpeace’s impact on relevant public conversations.

5.  Responsive communication and rapid response

Respond to external events or incidents that offer opportunities for the organization and/or reputational threats to the organization, as directed by the Managing Editor. Provide assistance to National Regional Offices with ship visits as requested.

6.  Protocols and standards

Contributes to the development of policies and positions that support high quality communications output as set in the Global Communications Principles document; facilitate work groups and convene project teams as needed for NRO input in the region.

7.  Writing and editing

Prepare and/or edit features, blogs, press materials, and social media content.

Skills and qualifications

• Significant (5 years+) professional experience in PR, a press office, agency or other media-driven environment
• A track record of achieving success in traditional and social media-driven campaigns or initiatives
• In-depth knowledge of international news media operations and distribution
• Deep familiarity with Internet culture along with active participation in at least three different social media platforms
• Demonstrated skills in generating online sign-ups and digital marketing
• Understanding of media monitoring and social media analytics tools and monitoring platforms
• An understanding of the different cultures, languages and customs of people in the region
• Ability to multitask and engage online communities across multiple networks at the same time
• Experience summarizing data in narrative form (data visualizing experience a plus)
• Demonstrated ability to synthesize complex subjects for teaching, training or documentation purposes
• Experience in working across borders with multi-cultural teams
• Strong influencing skills – the ability to lead diverse teams to achieve agreed goals and to drive change without direct authority
• Strong analytical skills and a good understanding of organizational development and business planning
• Excellent negotiation, facilitation, communication and presentation skills
• Experience in working effectively to tight deadlines with multiple projects
• Exceptional written and spoken English, with a second language preferred
• Willingness to travel frequently
• Flexibility around working

Competencies

• ACHIEVEMENT: A high level of personal ambition and a drive to deliver agreed goals. --­ Sets goals for self and others, takes sustained action in the face of obstacles. Proactively seeks out relevant tasks when the current task is completed.

• EMPOWERING & INSPIRING OTHERS:  An understanding of how to inspire action in others. -­- Empowers people and strives to bring out the best in them. Enables employees to translate vision into action and creates an environment in  which  people  feel  valued,  motivated and challenged.

• COLLABORATIVE APPROACH: Helps others to achieve their best and contributes to joint objectives. Develops cooperation and teamwork while participating in a group of people, working toward solutions that generally benefit all involved parties

• IDENTIFICATION WITH GREENPEACE GOALS AND SUPPORTIVE OF GREENPEACE VALUES: Deep understanding of and commitment to Greenpeace’s Core values, and a passion for delivering Greenpeace’s mission

• INTERPERSONAL RELATIONSHIP: Ability to build and maintain strong interpersonal relationships -­- develops and maintains effective relationships with others in order to encourage and support effective communication and teamwork. Builds and maintains ongoing, collaborative, working relationships to achieve organisational goals.

• ABILITY TO ENCOURAGE AND SUPPORT RISK TAKING: Appreciation of risk-­taking in the context of an action-­oriented organization.

• APPRECIATION OF THE IMPACT & IMPORTANCE OF PEOPLE POWERED CAMPAIGNING

• BEING A ROLE MODEL FOR ACCOUNTABILITY AND STRAIGHTFORWARDNESS: High sense of personal accountability and the ability to hold others accountable

• COMMITMENT TO LEARNING: Gaining insight into one’s own strength and weakness, initiates actions to increase or improve one’s knowledge, skills and competencies to work more effective.

BENEFITS:
Greenpeace USA values a healthy work-life balance and has flexible, family-friendly employment policies. Our competitive benefits package for full-time employees includes medical, dental, and vision coverage with low contributions from staff. We have options for pre-tax flexible spending accounts for medical and dependent care costs. Greenpeace employees enjoy generous 401K matching and time off for vacation, sick, personal, and parental leave. After five years, staff are eligible for a paid sabbatical. To encourage public transportation use and biking, we offer subsidies for staff who choose to bike or ride mass transit to work. Greenpeace is committed to the growth and development of staff and fostering a creative workplace culture. For more information, check out our benefits plan.

Commitment to Diversity:

Greenpeace welcomes and values diversity of people, cultural experiences and perspectives. Through our campaigning, we create solutions that promote environmental sustainability rooted in social justice. Our mission is to create a diverse and inclusive work environment that is a reflection of the global campaigns and missions that we champion.


To Apply:
Please send cover letter and resume to resumes@wdc.greenpeace.org. Please include the following in your cover letter: a specific explanation of your interest in the available position and how you found out about this career opportunity. Applications will be accepted until February 12, 2015. Please use the email subject line: CONTENT EDITOR - YOUR NAME. No phone calls please.