Greenpeace is an independent global campaigning organisation that acts to change attitudes and behaviour, to protect and conserve the environment and to promote peace.
Reports to:Communications Director (overall) and the Country Coordinator/close working relationship with the Oceans Campaigners and the Greenpeace Africa Communications team. Location:Dakar; with occasional travel depending on campaign and communication requirements Salary:Negotiable depending on experience & level of the position.
Main purpose of the Job
To support, lead, develop and implement communication strategies and creative concepts for the Greenpeace Africa oceans campaign
Adhere to identity guidelines and profiling plans for Greenpeace Africa’s ocean campaign.
Ensure the delivery of agreed campaign and organizational communication strategies in alignment with the Greenpeace Africa. Organization Development Plan.
Main responsibilities
1. Communications design
Formulate and deliver effective ocean communication strategies and activities, in cooperation with the Communication Director and the Oceans team
Advise the campaign team on the formulation and execution of Greenpeace Africa's ocean campaign communication design and strategic direction
Maintain an overview of key external developments particularly in West Africa (the five locations within which we work).
Implement message testing and evaluation of campaign communications messages and materials through media monitoring and coverage analysis
2. Global Communication Strategy
Under the guidance of the GP Africa Communications Director and in close liaison with the Oceans Campaigns Team, coordinate the formulation, development, agreement and implementation of innovative, creative, pro-active and reactive campaign communication strategies and objectives.
Provide senior strategic communication input into design of any communication program, using core communication principles, audience centered-thinking and understanding of delivery across multiple platforms.
3. Budget
Develop, monitor and authorize budget expenditure of the relevant communications aspects of the oceans campaign.
Negotiate appropriate level of budget necessary for a campaign/project with relevant party
4. External Networks and Engagement
Build and maintain national, regional and international networks with industry, suppliers, NGOs, public and paid media.
Work with the outreach coordinator and the new media coordinator to develop and implement an engagement plan across the three offices.
5.Alignment on policy
Ensure all communication material produced by Greenpeace Africa adheres to editorial policies and in line with the identity guidelines across all platforms.
Ensure consistency in communication content and presentation style.
Minimum Requirements
Masters degree or equivalent
Fluent both in French and English verbal nonverbal.
Thorough understanding of media and communications operations in West Africa
Proven success record in campaigns and marketing branding, knowledge of advertising techniques.
1year experience working in international environment
Experience in budget management advantageous
Ability to conceive and implement ideas single-handedly as well as ensure that those around deliver work in a collaborative manner
Articulate, creative, passionate & tenacious.
Application Procedure
Please email your resume & motivation letter torafrica@greenpeace.orgindicating the position you are applying for:Note that closing date is 1 March 2012.
